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Research guide for the study of advertising

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Jeff Knapp
309-D Paterno Library
(Also available for remote consultations)


Jeff Knapp, Larry and Ellen Foster Communications Librarian

or Your Campus Librarian

Articles & Databases

Try These First
Newspapers / Press Releases

Newspapers provide important business/company/industry trends. National newspapers such as The Wall Street Journal and The New York Times are important, but so are local newspapers where a company may be headquartered.

Company / Industry Databases