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- Global resource of scholarly journals and other periodicals related to communications and mass media, most containing full-text articles
CMMC incorporates CommSearch (formerly produced by the National Communication Association) and Mass Media Articles Index (formerly produced by Penn State) along with numerous other journals to create a research and reference resource of unprecedented scope and depth in the communication and mass media fields.
- Full text database of over 2,000 periodicals, trade publications and scholarly journals covering all business disciplines
An essential article database for business research providing the full text for more than 2,000 periodicals, including about 1,000 scholarly journals. Covers virtually all disciplines in business and economics, including: accounting, economics, econometrics, finance, marketing, management, MIS, QMM and supply chain management.
- Access to 5,000+ magazines, journals, and newspapers
Searches multiple ProQuest products, indexing 5,000+ magazines, journals, and newspapers. It contains Full text (word file with no photos or tables) or images (looks like real paper publication) to over 2,000 journals, and Full text to 150+ newspapers. Keywords: news, new york times,current events, contemporary issues, hot topics, english 15,cas100.
- Includes analyst reports, charts, articles, interviews/case studies, PowerPoint presentations, comparative estimates, forecasts, webinars, and more, across all industries worldwide
- Addresses how consumers spend their time, how consumers spend their money, and what marketers are doing to reach them
eMarketer research helps marketers answer three essential questions: how consumers spend their time, how consumers spend their money, and what marketers are doing to reach them. By gathering data from thousands of sources and putting it into context, eMarketer provides the world's top brands, agencies and media companies with the most complete view of digital marketing available. Every report openly references studies and interviews that are handpicked from more than 4,000 research sources. Content is provided in the format of analyst reports, charts, articles, interviews/case studies, PowerPoint presentations, comparative estimates, forecasts, webinars and more. High level topics include: Advertising & Marketing, B2B, Consumers & eCommerce, Demographics, Email, Media Usage, Mobile, Search, Social Media and Video. These topics cut across all industries and geographies.
SAGE Research Methods is a research methods tool created to help researchers, faculty and students design research projects, understand particular methods or identify a new method, conduct their research, and write up their findings.
SAGE Research Methods is a research methods tool created to help researchers, faculty and students with their research projects. SAGE Research Methods links over 100,000 pages of SAGE's renowned book, journal and reference content with truly advanced search and discovery tools. Researchers can explore methods concepts to help them design research projects, understand particular methods or identify a new method, conduct their research, and write up their findings. Since SAGE Research Methods focuses on methodology rather than disciplines, it can be used across the social sciences, health sciences, and more. SAGE Research Methods contains content from more than 640 books, dictionaries, encyclopedias, and handbooks, the entire Little Green Book, and Little Blue Book series, two Major Works collating a selection of journal articles, and newly commissioned videos.
Newspapers / Press Releases
Newspapers provide important business/company/industry trends. National newspapers such as The Wall Street Journal and The New York Times are important, but so are local newspapers where a company may be headquartered.
Find out which databases cover particular newspapers
The University Libraries provide access to many newspaper titles in print, electronic, and microfilm formats. Use NewsFinder to locate newspapers in any format and location within the University Libraries collections.
Provides access to a wide range of news, business, legal, and reference information. Covers many news sources for 20 years. Court cases and statutes from all federal and state jurisdictions are included. Most resources can be searched in full text.
- Full-text access to top national and international newspapers
- TIP: Choose "Search" from top tool bar, click on "Industry", then select "Advertising/Public Relations/Marketing
- Limited number of users for this database. Please select the LOGOUT option before you leave your session.
Dow Jones Factiva database A global information resource, providing full-text access to top national and international newspapers (including full text of the Wall Street Journal), newswires, business journals, market research reports, analysts reports and web sites. Contains over 8000 publications with content from 118 countries in 22 languages. This database was formerly called Dow Jones Interactive. Updated daily.
Special Access Notes: 10 concurrent users allowed
The Factiva academic license is for reader access of the content and does not permit the downloading of content for text/data mining or analytics.
Includes industry market research, company research, global industry research, business environment information
IBISWorld provides over 700 full-text industry reports, 700 US industry risk rating reports, and information on over 8000 Publicly Traded US Companies as well as hundreds of economic and demographic profiles.
Information on over 15,000 U.S. public companies and 30,000 non-U.S. public companies.
MergentOnline (formerly FISonline) is a subscription-based service offering information on over 15,000 U.S. public companies and 30,000 non-U.S. public companies. MergentOnline is produced by Mergent, Inc., formerly known as Moody's). Mergent/Moody's is a publisher of detailed business descriptions, corporate histories and financial statements since 1900. The database also includes the Country Report module, a module that consists of the following resources: DnB Country Risk Profile, DnB Country RiskLine Report, and Mergent Country Profile.