MGMT 301: Basic Management Concepts

Provides detailed, comprehensive information on a wide range of industries in every realm of American business.

Chronicles the history, development and current status of the world's most lucrative and high profile industries. Each entry covers size and economic/social impact of the industry; its organization and structure; its history and development; major countries and companies involved (including rankings); size and nature of the work force; and research.

Provides information about the inception, emergence and current status of new and established industries and business segments that are pioneering new technologies, introducing break-through marketing strategies or implementing innovative means of serving new markets. Consists of detailed profiles newer industries, such as biometrics, risk management services, satellites, specialty tourism, and others.

Provides information on products and the relationships between products and their industries. Explores various aspects of a product, the manufacturers, suppliers, immediate and adjacent industries and markets. Emphasizes manufacturers of numerous durable goods such as tires, automobiles, appliances, business equipment, home furnishing and sporting goods.