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MKTG 342: Marketing Research (Mandhachitara)

Resources for Marketing Research term projects.

Citing Your Sources

When using information from another source you must give credit to the original author or you are plagiarizing. You give credit by citing the source. Make sure your citation contains everything you would need to backtrack and find the information again. It is best to pick one citation style and be consistent. 

Citing Business Sources in APA