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HM 490 Strategic Hospitality Management: DMOs - Berks

Resources and research tips for the Destination Management Organization (DMO) analysis project for HM 490 at Berks.

Background Readings on DMOs

For additional ideas, browse the resources under Find Articles in HM. Don't forget to cite!

Wil's Grill Case Study Materials

Additional Resources

Research Labs

Session 1: Foundations of DMOs/CVBs
Session 2: Form 990: Search & Analysis

Conduct a close reading and guided analysis of a Form 990 filing.

Session 3: Synthesizing and Presenting Evidence

Guidance from the APA manual, Mixed Methods Research (2015, Oxford), and US government intelligence agencies on synthesizing qualitative and quantitative evidence, making inferences, presenting case study conclusions, and citing sources in APA style.

Research Coach

Sarah Hartman-Caverly's picture
Sarah Hartman-Caverly
Penn State Berks, Thun 107
Subjects:Campus: Berks