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MKTG 301 Berks: Marketing

Secondary marketing research for new ventures, REACH, and Be Bold, Take Charge programs in the Reading and Lebanon, PA region.

Find DEMOGRAPHIC Information

Exporting Data from Data.Census.Gov

1) From the census report, access the original data table
Portion of census report showing table access link.
2) In the data table, select the Excel tool
Screen shot of Excel download option for table view at
3) Your Excel Workbook will download. The table data is in the Data worksheet.
Screenshot of Excel workbook exported from

Pagoda and panorama of Reading, PA.

Adapted from Pagoda (Reading, Pennsylvania) by FirozAnsari via Wikimedia commons under CC BY-SA 4.0.